Marketing Manager Job at DAYBREAKER, New York, NY

ZmE4QjFyY0ZKbHB1Ri91bW1UUU90RmV5SXc9PQ==
  • DAYBREAKER
  • New York, NY

Job Description

Job Description

Job Description

ABOUT THE OPPORTUNITY:

Daybreaker, the morning dance movement with 500K community members in 30 cities around the world and now online, is seeking an experienced performance marketing leader to improve, grow, and lead our marketing team. This is a growth and performance based marketing role and prior experience in leadership growth marketing experience is a must. Our ideal candidate is a passionate leader, highly analytical and data-driven, experienced in membership and recurring B2C revenue models, and in growing our ticketing. The Marketing Manager will report to Daybreaker's co-Founders (also CEO, CCO) and COO.

RESPONSIBILITIES:

  • Lead growth for ticketing and attendance in virtual and IRL events. (250k+ attendees in 2020)
  • Lead list growth for email, social and SMS.
  • Lead management of strategy and flows for email along side our Head of Comms.
  • Own Daybreaker's marketing calendar across email, press, social and site updates.
  • Support PR strategy managing an external agency, and strategize Daybreaker's influencer marketing strategy.
  • Co-manage a paid marketing plan and digital agency along side our CEO and COO.
  • Drive team towards a more data-driven approach to marketing, and implement new reporting systems to help drive team’s decisions.
  • Dive deep into areas of marketing not (yet) covered by existing team members
  • Ensure tight execution of all Daybreaker marketing programs -- online and offline.
  • Achieve the strategic brand and business objectives working with the rest of the Daybreaker team.

ABOUT THE COMPANY:
We are a scrappy, hard-working, events and content company that maintains a lean team. Daybreaker is based in Greenpoint, Brooklyn with our team working remotely through quarantine (expected to remain remote through mid year 2021). Daybreaker's benefits package includes medical, dental, vision, 401k plan and paid time off.

Daybreaker is a social enterprise and morning dance and wellness move-ment in 30 cities around the world with a community of 500K+ and growing. Our bread and butter is morning events that start with a yoga + fitness experience followed by a dance party, all before work. We are a substance-free community and are reimagining how humans socialize (in the morning / without alcohol or drugs). We are experience designers and community builders with a results-oriented management team that is set on building a lasting movement that solves major societal problems: loneliness and isolation. As a member of the Daybreaker team, you will be welcomed into our global family of epic humans, dedicated to spreading love and mischief around the world. At Daybreaker, we don’t sell a product, we share a feeling.

Requirements

  • Must have leadership experience, including management of a diverse marketing team including digital marketing, offline marketing, out-of-home campaigns, social media, PR, both in-house staff and outside marketing agencies.
  • Balance of thought leader and detail-oriented data-driven doer
  • Having an MBA is nice, but equal opportunity is given to degreeless entrepreneurs who have a history of CRUSHING IT!
  • 3+ years of experience in marketing, ideally D2C and/or e-commerce, preferably at brands comparable / relevant to Daybreaker.

Benefits

  • Salary: Competitive base plus exciting performance bonuses based on revenue targets
  • Health / Dental / Vision insurance plans after 60 days
  • Matching 401k program after 1 year
  • Flexible PTO after first 6 months
  • A global network of creatives and entrepreneurs in our Daybreaker cities
  • Dancing! Lots of dancing! And seeing people cry tears of joy all the time at our events around the world :)

Job Tags

Flexible hours, Day shift,

Similar Jobs

MaineGeneral Health

Nephrologist Job at MaineGeneral Health

 ...medical services to patients in an assigned area. Job Description: MaineGeneral Medical Center is seeking a full-time, BC/BE Nephrologist to join their team of four physicians and three advanced practitioners. The schedule for this position is Monday Friday with a... 

CVS Health

Finance Corporate Internship Job at CVS Health

 ...as important as what we deliver. As a CVS Health Corporate Intern you will participate in: Projects that contribute to the success...  ... Interaction with senior leaders Position Summary Our Finance internship experience is an 11-week full-time opportunity that... 

Chase

2026 Global Private Bank Latin America Internship - Emerging Talent Summer Experience Program Job at Chase

 ...Advisor Intern In Global Private Bank If you excel at crafting tailored financial solutions...  ...relationships across Mexico, Central America, South America, and Brazil. As an Advisor...  ..., and trust and estate planning. You will work across teams to understand client goals... 

TableLinked

Event Coordinator Job at TableLinked

 ...experiences that bring entrepreneurs, founders, and business owners together around a shared table. These arent typical networking eventseach gathering is intentionally designed to spark genuine conversation, build trust, and form relationships that last well beyond... 

Jobgether

Remote Marketing Events Coordinator Job at Jobgether

 ...are currently looking for a Senior Field Marketing Manager REMOTE. This role plays a...  .... You will oversee various programs and events that not only elevate brand visibility but...  ...execute regional field marketing programs. Coordinate logistics for client events, conferences...